Humanising Insurance
"Insurance isn't about policies - it's about people."
Revamped Tinubu's brand voice to speak to underwriters, brokers and claims professionals.
POV 'Live My Life' series: raw, unscripted videos capturing the daily chaos of credit and claims work.
Monday as commercial underwriter
Show a day as a commercial underwriter; humanise credit & claims work.
Tuesday as risk underwriter
Follow risk underwriters through complex decision-making processes.
Friday as claim manager
Behind-the-scenes look at claims processing and customer care.
Robotics & AI Leadership
Elevate human–robot collaboration with unified narratives.
The Ultimate Code (NAO & RoboCup)
Captured the RoboCup spirit: classrooms transformed, students inspired; followed three teams across Montreal, Leipzig and Bremen.
CobiotX Post-Merger Narrative
Unified eight robotics brands into a 'robots for humans' vision.
Corporate Brand Film
Defined Europe's robotics identity; voice-over by Sir John Dermot Turing. Copy by Alain Turing.
Global Event Leadership
Led presence at 60+ trade fairs, from VivaTech to MEDICA and RoboCup.
Lab Automation Launch
Launched AI-powered lab automation with Siemens.
Product Innovation & Launches
From concept to market.
InstaBatt Prototype
Developed the world's smallest cable-free battery - from prototype to commercialization.
InstaBatt Launch
Raised excitement at launch; emphasised mobility and power.
SaaS & PaaS Transformation
Turn legacy tech into scalable platforms.
Tinubu SaaS Transformation
25-year platform reborn as a modular SaaS; merged three business units into one funnel; gained 6 000 newsletter subscribers and 11 000 LinkedIn followers in 3 months.
Bonitasoft PaaS Rebuild
Rebuilt developer-first site into a human-centric engine; generated +20% leads and +10% conversions.
Investment & Sustainability Storytelling
Use narrative and data to secure funding.
$50M Investor Pitch
Built an Argentine biodiesel retrofit pitch that raised $50M.
Academic & Thought Leadership
Shape minds beyond the boardroom.
HEC Paris Leadership
Guest lecturer for MBA programs, teaching AI-driven marketing frameworks. Jury member for Master students in content marketing.
MIT xPRO Design AI Products and Services
Completed advanced certification in AI product design and service development from MIT. Applied frameworks for building scalable AI solutions in real-world business contexts.
Planète Robots Guest Columnist
Write articles and opinions about AI and Robotics for the biggest french robotic magazine.